Results

What happens when follow-up, tracking and sales process get fixed

Three clients, three different problems. In each one, the money was already there. It was leaking between the lead and the sale.

17% → 37%

Same ad budget, falling sales

A new follow-up process more than doubled the close rate on organic leads, worth about $1M a year.

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Up to 200%

“The leads are bad” wasn't the problem

Same lead quality, up to 200% more sales, once the team stopped chasing people who would never buy.

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430%

About to cancel ads that were making money

Lead tracking showed the ads were profitable. They raised spend and paid-ad sales rose 430%.

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What clients say

“Working with Michael as a consultant for our lead management has been enlightening for sure. He has helped our team stay accountable with our sales, leads and tracking system. He has helped us identify areas in sales and marketing that needed to be tweaked and was 100% on point! Anytime we had a question, he was always available. Michael is a gem to work with! We highly recommend Michael at Fig River Consulting!”
D.G., Marketing Manager
“Not only is Michael a pleasure to work with, he has provided invaluable insight and training in the management of our leads. We truly feel that he is part of our team and dedicated to our success!”
C.R.

Where is your money leaking?

Start with an assessment